Commercials Now on Xbox Live

July 23, 2009

by Michael Perry

The xbox 360, which is one of the three main gaming platforms available, has recently started showing advertisements on their online network, xbox live.

You can view a Telus ad here:

For some time, advertising has been moving into xbox live, but most of what I have seen to date has been gaming related. However, I have seen some marketing ‘experiments’ by BMW and Volkswagen, offering free content downloads so you could pretty up your xbox live desktop and icons with the VW fast bunny or a BMW logo.

Considering that at any given time, there can be millions of users logged into xbox live, it’s not surprising to see this evolution.

Entry Filed under: Marketing Trends, Technology, Video. Tags: , , , , , .

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